Would you like to explore the commercial potential of a product/invention that has resulted from your University research?
Have you thought about creating a company to apply your research to a problem by creating a product that will benefit people?
If Yes, then please attend the Seminar: “Getting Started In Technology Commercialization”.
Attend for 1 hour each week for 8 weeks and test your ideas with the information provided. 40-minute presentation and 20 minutes Q&A.
- What is Technology Commercialization?
- Why Commercialization is Creative and Important.
- Getting Ready – the Planning Phase.
- Commercializing in partnership with an Existing Company.
- Commercialization by forming a new Start-Up company.
- The Business Model Canvas exercise and its Value
Week 3: Starting a New Company – 1
- What do you need?
- Types of Company – Life Style to IPO-able Management team
- Business Model and Business Plan (What are they and Why are they important?)
Week 4: Starting a New Company – 2
- Financing the Company
- Telling the Story.
- Legal Issues
- Valuing the Technology
Week 5: Starting a New Company – 3
- Negotiation of Licenses and Business Partnerships
- Parts of a License
- Term Sheet
- Option to a License
Week 6: Starting a New Company – 4
- Getting started – Operations
- Product Development plan
- Market Assessment
- Personnel Development plan
- Financing Plan
- Manufacturing plan
- Intellectual Property protection
- Market Channels
- Product distribution, and Sales
- The Business Plan
- Governance and Advisors
Week 7: Starting a New Company – 5
- Measuring Progress to Goals
- The Importance of Communications
- Series Wrap Up.
A. Start-Up Company Workshop Proposal
John Fraser, President, Burnside Development & Assoc. LLC will create and present via remote means a Workshop targeting faculty and graduate students.
Timing: Burnside Development personnel will market the Workshop, arrange for it to be given via Skype or other stable remote video/audio mechanism. It is proposed to give the Workshop over a 7-week period with one session of 60 minutes each week. This is likely to fit into the academic schedule well. Alternatively, the Workshop can be given in one 8-hour day.
Mr. Fraser will present each session and answer questions during the Q& A sessions.
Pricing: $ 3,600 USD in 2015. For this price, Burnside Development & Associates will create, organize and present the listed content and answer questions during the Q&A sessions. Additional, individual discussions with faculty will be charged at $225 USD, if approved by TTO staff.